Almo, a leading office supplies company based in the UK, selected us to re-imagine their brand identity by creating a new logo, stationery, packaging, and product catalogues.
By abstracting the company’s initials, A and O, into a triangle and circle we created a recurring motif that reinforces brand recognition: the products become a background of the visual identity. The green and black colour scheme was chosen to reflect the company’s carbon-neutral credentials, underlined by the use of recycled paper throughout all applications.
http://www.almooffice.co.uk/
Design by New Company London
http://www.company-london.com/
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